As I mentioned in my last post, there was a very nice surge in sales for The Painted Darkness at Barnes & Noble this summer and I couldn’t figure out why.
Several readers reminded me about the “Customers Who Bought This Also Bought” feature on Barnes & Noble’s website, which I hadn’t thought of for some reason. I’ve seen how well that feature on Amazon’s website can boost sales for a book, but I overlooked it last week when thinking about these B&N sales!
Wendy Casperson then hit a home run and told me on my Facebook wall exactly what books had helped propel sales of The Painted Darkness. Check out which eBook pages on the B&N website were also promoting The Painted Darkness:
A special three-part Odd Thomas eBook series by Dean Koontz! Not too shabby, eh?
My thanks to Wendy and everyone who pointed me in the right direction!
Now THAT was cool 😉
Yep! Thanks, Frank!
Congratulations on the surge. A much nicer mystery to solve than the alternative!
yes! I know from first hand experience that the “hey, where did all of my sales go?” mystery is a lot less fun. 🙂
Now you need to find out what fan bought both Dean Koontz and your book, and reward them for building that linkage! 🙂
Absolutely!